about the brand

Samia Usmani is a New York City-based fusion slow fashion label founded by Pakistan-American designer, Samia Usmani.

The brand started as creating custom projects and quickly grew into a label built on a deep love for design, craftsmanship and bridging the gap between South Asian heritage and contemporary wear.

All pieces are made by hand and to order, with a focus on intentional design, transparency and materials.

Read more about the brand’s mission here.